Honda argentina presented its new Navi scooter-slash-motorcycle. A vehicle focused on an urban, young, fast and cool public. That's why they called us to create the launch campaign visual identity. We created a crew of young trap singers who hang together and play music on the corner of the neighborhood.
Client: Honda . Ad Agency: El Almacen Bue . Copyright: - . Production: Gonzalo Vilas
Design and Illustration: Juan Casal